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Building Legacy, Love & Global Impact: The My Miel Story with Monique & Melvin Rodriguez

Building Legacy, Love & Global Impact: The My Miel Story with Monique & Melvin Rodriguez

1. Purpose born from pain

  • 2013 loss → 2014 launch. After a high-risk pregnancy ended tragically, Monique sought healing in haircare experimentation. Grief-fueled prayers and Melvin’s constant encouragement birthed Mielle Organics.

  • Habakkuk 2:2 in action. Monique wrote every product idea in a journal, prayed over it and moved—turning “kitchen mixes” into a multimillion-dollar SKU line.

 

Take-home: your greatest business idea may hide inside your darkest valley. Document it, pray on it, move.

2. Couple goals = ego-free zones

  • Clear roles, shared vision. Melvin handles strategy, finance and brand storytelling; Monique spearheads product innovation and consumer trust. Both keep God–family–business in that order.

  • Confidence over competition. Melvin’s mantra: “A confident man celebrates his wife’s spotlight.” Monique echoes: “Submission works when your husband leads right.”

 

3. Why they partnered with Procter & Gamble

  1. Global reach: P&G’s supply-chain muscle means textured-hair consumers overseas finally get Mielle on shelves.

  2. Mission alignment: The P&G team includes senior Black executives; brand DNA and philanthropic pillars remain intact.

  3. Community multiplier: Bigger budgets fuel scholarships, creator collaborations and Black-led agency hires (see their latest commercial).

Myth-buster: Black ownership ≠ only path to Black wealth. Strategic exits can funnel resources back into the community—if leaders stay intentional.

 

4. Raising daughters in the boardroom

  • Presence over presents. From 12-hour track meets to brand shoots, Mia & Mackenzie travel with mom and dad, witnessing entrepreneurship up close.

  • Normalized excellence. Exposure to diverse C-suites, investors and creatives embeds “wealth creation is normal” in their worldview.

 

5. Leadership lessons from President Omar G.

  • Lift as you climb. Mentor emerging founders; hire Black creatives; fund nonprofits—because success is rented and “the rent is due daily.”

  • Brand health = shelf health. For aspiring beauty founders eyeing partnerships, focus on productivity, clear equity (who’s it for & why), and scalable innovation.

 

6. New initiatives to watch

  • April 15 = “Glory in Your Story Day.” Mielle will dedicate all socials to consumers’ hair-journey testimonies—timed with Monique’s debut book.

  • The Glory in Your Story (releases Apr 15). A blueprint for transforming pain into purpose, packed with journal prompts, faith practices and business pivots.

 

Quick-fire takeaways

Pillar

Action Step

Faith

Journal your vision; pray, then execute.

Marriage & business

Define lanes, kill egos, keep date nights.

Community wealth

Buy Black and build alliances; both routes create jobs.

Parenting

Let kids witness work, not just results.

Exit strategy

Seek partners that scale impact without erasing culture.

 

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